The Loyalty Effect PDF
By:Frederick F. Reichheld,Thomas Teal
Published on 2001 by Harvard Business Press
The business world seems to have given up on loyalty: many major corporations now lose--and have to replace--half their customers in five years, half their employees in four, and half their investors in less than one. Fred Reichheld's national bestseller The Loyalty Effect shows why companies that ignore these skyrocketing defections face a dismal future of low growth, weak profits, and shortened life expectancy. Reichheld demonstrates the power of loyalty-based management as a highly profitable alternative to the economics of perpetual churn. He makes a powerful economic case for loyalty-and takes you through the numbers to prove it. His startling conclusion: Even a small improvement in customer retention can double profits in your company. The Loyalty Effect will change the way you think about loyalty, profits, and the nature of business.
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Book ID of The Loyalty Effect's Books is JzkD_ooCNlYC, Book which was written byFrederick F. Reichheld,Thomas Tealhave ETAG "EB1B6Z1VUTI"
Book which was published by Harvard Business Press since 2001 have ISBNs, ISBN 13 Code is 9781578516872 and ISBN 10 Code is 1578516870
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Book which have "323 Pages" is Printed at BOOK under CategoryBusiness and Economics
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