Chief Customer Officer 2.0 PDF
By:Jeanne Bliss
Published on 2015-06-15 by John Wiley & Sons
5 Leadership Competencies To Build Your Customer-Driven Growth Engine Chief Customer Officer 2.0 is a hands-on resource packed with tools for Chief Customer Officers and leadership to work together to earn customer-driven growth. A sequel to the 2006 classic Chief Customer Officer, this new update, with over 90 percent new material, is based on Jeanne Bliss's twenty-five years of extensive experience as a Chief Customer Officer, and her work coaching Chief Customer Officers and executive teams for the past ten years. Chief Customer Officer 2.0 is based on a five-competency framework that successfully launched multitudes of Fortune 100 and Fortune 500 companies through their customer experience transformations. The framework addresses the issues that remain prominent, including siloed organizations and the need for clear goals and metrics, as well as new factors, like social media, that have altered the customer relations dynamic forever. You'll learn the five key competencies embraced by world-class leaders and the role of the Chief Customer Officer in uniting the organization to build and embrace these new competencies. This book provides practical guidance on how to make those competencies part of the way your company develops products, goes to market, enables and rewards people, and conducts annual planning. The discussion includes an exploration of what goes wrong in companies that stumble, so you can sidestep their mistakes and avoid their fate. By embracing employees and customers, and delivering an experience they want to have again, you'll pave the way for lasting success and drive better business decisions. Over the past decade, consumers have gained unprecedented power to speak out directly, forever changing the way companies relate to their customers. The customer experience has become a major driving force behind business growth, and this book provides a framework for making it a part of every aspect of doing business. Treat your customers like the assets they are Craft a more comprehensive customer care strategy Avoid the common pitfalls that cause major damage Unify the company around the customer experience With concrete, practical advice updated for the changing consumer landscape, Chief Customer Officer 2.0 is an essential resource for every leader accountable for the customer experience.
This Book was ranked at 41 by Google Books for keyword Service.
Book ID of Chief Customer Officer 2.0's Books is w_0wBgAAQBAJ, Book which was written byJeanne Blisshave ETAG "b3nK3NQv0mU"
Book which was published by John Wiley & Sons since 2015-06-15 have ISBNs, ISBN 13 Code is 9781119047605 and ISBN 10 Code is 1119047609
Reading Mode in Text Status is false and Reading Mode in Image Status is true
Book which have "288 Pages" is Printed at BOOK under CategoryBusiness and Economics
Book was written in en
eBook Version Availability Status at PDF is falseand in ePub is false
Book Preview
Download Chief Customer Officer 2.0 PDF Free
Download Chief Customer Officer 2.0 Books Free
Download Chief Customer Officer 2.0 Free
Download Chief Customer Officer 2.0 PDF
Download Chief Customer Officer 2.0 Books
No comments:
Post a Comment